Understanding fluctuations in the housing market can be daunting for those unfamiliar with where to turn for advice. Here at Floor Coverings International Waukesha, we want to help connect homeowners with local resources to make buying, selling, or increasing the value of their homes as easy as possible.

We had the great pleasure of interviewing local Realtor Annie Staebler and want to share her insight with you! Keep reading to learn about Annie, her experience, and her recommendations.

You can also check out her website or follow her on Facebook!

Keller Williams Realty - Milwaukee Lake Country

Tell us a bit about yourself.

Hi, I’m Annie – local Realtor with Keller Williams Realty – Milwaukee Lake Country. I was born & raised in Waukesha and now live in Delafield with my husband, Justin, our four kids (Maddie, Sam, Charlotte & Cole), two cats (Ziggy & Gus) and a sweet hound dog named Rosco. I’ve taken on various roles in Real Estate & Marketing since graduating from the University of Wisconsin in 2003 (Go Badgers!), from new construction sales to creating print advertising, working with international brands on experiential marketing campaigns to helping Lake Country residents buy, sell and invest in real estate.

I have a natural eye for seeing the potential a home has to offer and enjoy working on my own house projects as well as helping buyers envision a home for what it could be for them, rather than what it has been for someone else. I am addicted to HGTV, mainly for shows like Fixer Upper, Home Town and all of the Flip or Flops (Atlanta is my favorite). I strive to be like Joanna Gaines not only because of her eye for design, but also for her unwavering faith in God and the pure love she has for her family.

My goal in real estate is to make every transaction as easy and seamless as possible, whether I am working with the buyers, the sellers or both. When I’m not helping buyers and sellers make good real estate decisions, you’ll find me cheering on my kids in their sports endeavors, out for a run or watching “the game” (insert Wisconsin sports team here, per season). I love the water, live music, a good glass of red…and Mac ’n cheese 🙂

How would you describe the state of local real estate in 2019?

Hot! With just about 4 months of inventory currently on the market, we are still in the midst of a Seller’s Market. Home values are at an all-time high, which bodes well for sellers, but interest rates are low, low, low, giving buyers more purchasing power than ever before. It’s a really fun time to be involved in real estate. Note, I didn’t say easy, but it is fun! We’ve had to get creative to find housing for our buyers, with inventory being low and guide sellers in the right direction with regard to pricing appropriately, staging to sell and employing new marketing techniques to reach modern buyers.

What is one piece of advice you have for local homeowners looking to sell?

Bring in a trusted real estate agent early in the process. A local expert can give you advice on where to spend time and money prepping your house for sale based on what buyers in the market are looking for. Also – hire an agent who knows how to market to today’s buyers. A study done by the National Association of Realtors in 2018 shows that 44% of all buyers started their search online and 93% used the internet at some point during their home search. Find someone with a good online presence and understanding of how to utilize tools such as social media to draw buyers to your home.

What is one piece of advice you have for those looking to buy in Waukesha?

Hire a Buyer’s Agent to advocate on your behalf. In the state of Wisconsin, unless you sign a Buyer Agency agreement with your Realtor, he or she is legally obligated to work on behalf of the seller. I’d be happy to grab coffee with anyone who wants to understand this further, but know that hiring a Buyer’s Agent is FREE to you as a buyer and comes with little to no risk. As one of my favorite agents always says, we’re not married (under buyer agency) – just dating. Under Buyer Agency, however, I can give you all the good, the bad and the ugly on a property, as opposed to just the cliff’s notes version. And the same advice I’d give to sellers applies here as well. Get your agent involved early so they can help you really narrow down what you want to search for. Don’t think you are saving us a hassle by finding a home online and then calling us to help you schedule a showing. We are here to help you! Let us.

Are there are any interior design trends you’ve seen on the rise?

Well my girl, Joanna, has influenced a lot of people! Light, bright and airy are the name of the game and bringing in classic elements like subway tile along with farmhouse elements such as a deep farmhouse sink, shiplap, and touches of greenery and wood elements are a sure crowd-pleaser. As far as flooring goes, wood floors are still the name of the game, but steer toward deeper stains like a walnut, Jacobean (Minwax) or something with gray undertones as opposed to honey or anything with a red undertone. In wet spaces like bathrooms or laundry rooms, buyers love to see cement or cement-look tiles with a fun pattern. Other hits are geometric shapes (think hex tile, penny tile or tile set in patterns like a chevron) and wood-look tile.

I offer tons of tips for buyers and sellers, along with free guides, information about local events & venues and just the occasional funny meme or motivational quote on my Facebook page.

Interested in learning more or getting in contact with Annie? Visit her website, follow the team on Facebook, stay in touch on Instagram. You can also email her at astaebler@kw.com and, lastly, can text or call her at (262) 391-0593.